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Lisa Chow

Lisa Chow


  1. All-rounded marketing and branding professional in consumer & trade for over 30 years.
  2. More than 20 years of global and marketing management experience in tourism industry.
  3. Strong strategic thinking and communications skills with creative empathy



1 hr 30 mins 

    1. Ngong Ping 360 – Sales & Marketing Consultant
    2. Act as a bridging role between NP360 & Hong Kong Tourism Board  to promote NP360 in overseas markets.
    3. Hong Kong Tourism Board - Manager Trade Service Long Haul; Manager Consumer Marketing; Manager Marketing Communications (Overseas / Branding)
    4. Plan, Develop & coordinate with overseas offices in formulating  consumer & trade marketing programs in overseas markets.
    5. Establish strong relationship & close communication with HK travel trade partners to facilitate their promotional efforts in selling HK.
    6. Develop, co-ordinate & control the implementation of the Destination Brand image campaigns for HO & overseas markets,  monitor marcom related activities based on regional business plans & brand strategy.
    7. Polaroid Far East Ltd – Marketing Advertising & Promotion
    8. Initiate and  launch wide-ranging marketing support strategies to promote sales in HK & China

    9. Associated Dairies International Ltd (Dairy Farm, Dairy Products Division) – Marketing
    10. Formulate,  direct & administer advertising and sales promotion programs designed to achieve the company’s goals

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